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About Thinxtra

Thinxtra thrives to be the best IoT Telco. With years of experience in architecting and deploying real, large scale IoT solutions and uncompromising customer focus, we know how to lower the total cost of data production and reduce implementation risk to deliver your business outcomes.

Our customers benefit from fit-for-purpose end-to-end solutions that optimise operations and reduce cost, deliver new data-driven service offerings and create a better, more competitive customer experience. Thinxtra’s network and technology portfolio is optimised to connect and monitor data from large volumes of any physical assets across many industries, from pallets and industrial containers to beer kegs, gas cylinders, smoke alarms, shopping trolleys, pest traps and more.

Owning and operating in Australia, New Zealand, Hong Kong and Macau our public 0G Network, we are leading the market since 2015 to provide easy, scalable, reliable and secure IoT connectivity for the “simple things” in partnership with pioneer and 0G technology leader Sigfox . Since 2019, we extended our network portfolio with market leading cellular IoT connectivity through our partnership with world-class technology provider Soracom. We’re committed to our relationships with our expert solution partner ecosystem and technology providers.

We are always going the Xtra mile, and are driven by our values of empowerment, ownership, collaboration and leadership.

img-thinxtra purpose
At Thinxtra we accelerate the creation of large scale, cross-industry efficiencies for a carbon neutral and sustainable future.
img-thinxtra mission
We are determined to accelerate the world’s transformation towards a more efficient economy by empowering everyone and everything with more meaningful data through world-class Internet of Things infrastructure, services and leadership.
img-thinxtra vision
To be the world-leading IoT Telco in a sustainable world where every thing is connected and works in the most efficient way possible.

Thinxtra Investors

Thinxtra is a public non-listed company backed by key investors such as: Adcock Private Equity, CEFC (Clean Energy Finance Corporation), an Australian Government fund with a mission to accelerate local transformation towards a more competitive economy in a carbon constrained world, NZ GIF as well as NZX-listed high-tech company Rakon Ltd.

Industry Recognition: Thinxtra was the 2018 winner of The Commsday Edison Award as Best IoT/M2M Operator in Australia.

Thinxtra Leadership Team

Nicholas Lambrou Thinxtra's CEO

Nicholas Lambrou


Nick is a dynamic sales and marketing executive, obsessed with delivering real value to customers and partners through innovative technology. He has extensive experience in connecting channel ecosystems with diverse markets to capitalise on emerging growth opportunities.

Luke Austin


Luke has a long-held passion for the Technology Sector and has played a key role in guiding IT businesses primarily as a senior finance executive. He has a track record of implementing strong governance, mitigating risk, and providing strategic leadership, leading organisations through significant change.
img-Loïc Barancourt

Loïc Barancourt​

Founder & VP Market Development

Loic is a visionary leader and passionate change agent dedicated to improving global sustainability and delivering large-scale operational efficiencies for business. An IoT pioneer, Loic has extensive experience helping companies realise true value from mass IoT and machine-to-machine initiatives.
img-Sam Sharief

Sam Sharief


Sam is a results-oriented executive, with strong expertise managing and delivering complex projects. He is committed to targeting growth through innovation and efficiency improvements, while delivering quality outcomes and excellence in customer care strategies.

Ursula Dauenhauer, Marketing GM, Thinxtra

Ursula Dauenhauer​

GM Marketing

Ursula is passionate about the powerful potential of technology to protect the environment and create a sustainable future. An experienced go-to-market strategist, spanning sales and marketing, who has helped over the last 30 years more than 100 companies scale sales across diverse technology markets.

img-Joe Sun

Joe Sun

GM HK/Macau​

Joe is a talented leader with over 20 years experience across the telecommunications and technology sectors. He has a proven history creating successful, strategic, high-value partnerships and ecosystems to help customers realise significant business growth.

Local Service and Global Reach
Thinxtra is a founding member of 0G United Nations (0G UN)​

0G UN is the global association of more than 70 exclusive Sigfox 0G Network Operators around the world who own and operate the 0G Network in their territories. Together with Sigfox, the market leading IoT service provider, we provide the first and largest global 0G Network dedicated to the IoT.

0G Network Operators provide sales, support, service and fit-for-purpose solutions for customers and partners. Our shared mission is to accelerate the adoption of 0G to build a more efficient and sustainable future.



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